Greta Rottler

Growing up on a farm in Henderson, Nebraska, Greta learned that hard work, problem solving, and resilience are powerful tools in producing results - and she's been channeling that farm-girl grit ever since. As the Integrator/COO and Co-Owner of Lincoln Select Real Estate Group, Greta transforms the vision of empowering badass real estate agents and turns it into reality by building and executing systems that educate, elevate and inspire emerging leaders in the industry. A real estate agent herself, her hands-on knowledge of the industry gives her a unique perspective, ensuring the systems created are both strategic and practical for agents in the field.

With a Bachelor’s degree in Social Work, Greta brings a unique blend of empathy, active listening, and conflict resolution skills to her role as Integrator/COO. Her background in understanding human behavior, navigating complex situations, and supporting diverse individuals allows her to foster strong relationships, lead with compassion, and effectively manage the dynamics within her team—all while keeping a clear focus on strategic goals and business growth.

Outside the business world, Greta is a mom to two wildly different and equally amazing kids and a wife to her brainy, aerospace-engineer husband, Jeff. Sporting purple hair, tats, nose ring, and a nerdy, self-depreciating sense of humor, she’s an adrenaline junkie who chases her high through scuba diving, sky diving, and skiing. When she’s not pursuing thrills, you’ll find her running, reading, or creating elaborate birthday cakes that, more often than not, manage to defy gravity and logic.